In this episode of Marketing AI Radio, hosted by Bailey and Kai from MarketingFrontier.ai, we explore how to leverage AI in your marketing strategy. Using Jim Ewel's blog post as a guide, we discuss setting concrete business goals, organizing data, preparing your team, and optimizing tech infrastructure before diving into AI applications like predictive analytics and automation. Emphasis is placed on agile methodologies, ethical considerations, and the importance of collaboration and continuous learning.

00:00 Introduction to AI in Marketing

00:56 Aligning AI with Business Goals

02:53 AI Applications in Marketing

04:57 Building a Roadmap for AI

06:03 The Importance of Collaboration

10:41 Case Studies of AI Success

11:49 Conclusion and Call to Action 

Find the full article at: https://marketingfrontier.ai/how-to-build-an-ai-marketing-strategy/ 

This podcast is provided by https://marketingfrontier.ai/ and generated using AI

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