In this episode of Marketing AI Radio, hosts Bailey and Kai discuss strategies for preparing marketing teams to embrace AI technology. They explore insights from Melissa Reeve's recent article on building an AI-ready team, focusing on the importance of company culture, the concept of an AI council, and the value of fostering a culture of experimentation and ethical considerations.

00:00 Introduction

00:13 Diving into AI Integration

00:29 The Human Side of AI

00:52 Building the Right Company Culture

01:06 Cultivating Fertile Ground for AI

01:18 Forming an AI Council

01:59 Council Activities

02:59 Fail Fast, Learn Faster

03:44 Sandbox Projects

04:24 Ethical Considerations

05:03 Final Thoughts

Find the full article, including pro tips and suggestions for executive leave-behinds at: https://marketingfrontier.ai/developing-a-team-thats-ready-to-ride-the-ai-wave/

This podcast is provided by https://marketingfrontier.ai/ and generated using AI

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